{"id":58056,"date":"2025-12-19T21:12:28","date_gmt":"2025-12-19T21:12:28","guid":{"rendered":"https:\/\/olive-pony-798036.hostingersite.com\/?post_type=projects&p=58056"},"modified":"2025-12-28T12:43:02","modified_gmt":"2025-12-28T12:43:02","slug":"education-website-copy","status":"publish","type":"projects","link":"https:\/\/7grounds.org\/ar\/projects\/education-website-copy\/","title":{"rendered":"Vuntal"},"content":{"rendered":"
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\u0648\u0635\u0641 \u0627\u0644\u0645\u0634\u0631\u0648\u0639<\/h3>\t\t\t\t<\/div>\n\t\t\t\t
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vuntal is more than a fashion brand; it is a statement of power for the modern professional woman. However, before partnering with Seven Grounds, vuntal\u2019s digital presence suffered from a “Value Gap”\u2014the website did not reflect the premium quality and precision of the suits. The brand needed to transition from a social media catalog to a sophisticated, high-performance e-commerce entity.<\/span><\/p>

Seven Grounds re-engineered vuntal\u2019s business model by focusing on <\/span>“Perceived Value.”<\/b> We moved the brand away from price competition and placed it in the realm of “Professional Authority.” By rebuilding their digital storefront and strategically entering Turkey\u2019s largest marketplace, Trendyol, we didn’t just increase their sales; we solidified their position as the go-to brand for women who lead.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t

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Vuntal <\/div><\/h5><\/div>\r\n\t\t<\/div>\t\t\t\t<\/div>\n\t\t
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\u0627\u0644\u062a\u0642\u0646\u064a\u0627\u062a:<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
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<\/i><\/span>\u0627\u0628\u062f\u0621 \u0627\u0644\u0645\u0634\u0631\u0648\u0639 \u0627\u0644\u062e\u0627\u0635 \u0628\u0643<\/span><\/span><\/a><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Find Out What to Expect <\/h6>\t\t\t\t<\/div>\n\t\t\t\t
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\nThe Strategic Pillars<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Strategic E-commerce Optimization (UX\/UI)<\/span><\/a><\/path><\/svg><\/span><\/path><\/svg><\/span><\/span><\/h5>

We transformed the website from a static gallery into a high-conversion sales tool. We restructured the user journey to emphasize “Quality & Confidence,” ensuring that the brand\u2019s luxury status was felt from the first click to the final checkout<\/span><\/p><\/div><\/div>

Psychology-Based Content Strategy<\/span><\/a><\/path><\/svg><\/span><\/path><\/svg><\/span><\/span><\/h5>

We rewrote the brand\u2019s narrative, linking each suit to the success and professional image of the wearer. By focusing on “Storytelling through Detail,” we increased the average order value\u2014customers began buying into the <\/span>identity<\/span><\/i>, not just the <\/span>price<\/span><\/i>.<\/span><\/p><\/div><\/div>

Conversion Rate Optimization (CRO)<\/span><\/a><\/path><\/svg><\/span><\/path><\/svg><\/span><\/span><\/h5>

By refining product descriptions and visual positioning (focusing on fit, fabric, and silhouette), we reduced shopping cart abandonment and significantly improved the conversion rate from visitor to loyal customer.<\/span><\/p><\/div><\/div>

Strategic Trendyol Integration<\/span><\/a><\/path><\/svg><\/span><\/path><\/svg><\/span><\/span><\/h5>

\u00a0We managed Fontal\u2019s entry into Trendyol not as a mere listing, but as a strategic expansion. We optimized listings for both algorithms and aesthetics, ensuring brand consistency while capturing a massive new audience on Turkey’s largest e-commerce platform.<\/span><\/p><\/div><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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From a boutique label to a multi-channel power brand: Redefining the digital shopping <\/p>","protected":false},"featured_media":57790,"template":"","meta":{"_acf_changed":false},"cmsms_project_category":[77],"class_list":["post-58056","projects","type-projects","status-publish","has-post-thumbnail","hentry","cmsms_project_category-technology"],"acf":[],"yoast_head":"\nVuntal - 7Grounds<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/7grounds.org\/ar\/projects\/education-website-copy\/\" \/>\n<meta property=\"og:locale\" content=\"ar_AR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Vuntal - 7Grounds\" \/>\n<meta property=\"og:description\" content=\"From a boutique label to a multi-channel power brand: Redefining the digital shopping\" \/>\n<meta property=\"og:url\" content=\"https:\/\/7grounds.org\/ar\/projects\/education-website-copy\/\" \/>\n<meta property=\"og:site_name\" content=\"7Grounds\" \/>\n<meta property=\"article:modified_time\" content=\"2025-12-28T12:43:02+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/7grounds.org\/wp-content\/uploads\/2025\/12\/Vuntal.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1080\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u0648\u0642\u062a \u0627\u0644\u0642\u0631\u0627\u0621\u0629 \u0627\u0644\u0645\u064f\u0642\u062f\u0651\u0631\" \/>\n\t<meta name=\"twitter:data1\" content=\"3 \u062f\u0642\u0627\u0626\u0642\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/7grounds.org\/projects\/education-website-copy\/\",\"url\":\"https:\/\/7grounds.org\/projects\/education-website-copy\/\",\"name\":\"Vuntal - 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