We transformed the website from a static gallery into a high-conversion sales tool. We restructured the user journey to emphasize “Quality & Confidence,” ensuring that the brand’s luxury status was felt from the first click to the final checkout

We rewrote the brand’s narrative, linking each suit to the success and professional image of the wearer. By focusing on “Storytelling through Detail,” we increased the average order value—customers began buying into the identity, not just the price.

By refining product descriptions and visual positioning (focusing on fit, fabric, and silhouette), we reduced shopping cart abandonment and significantly improved the conversion rate from visitor to loyal customer.

 We managed Fontal’s entry into Trendyol not as a mere listing, but as a strategic expansion. We optimized listings for both algorithms and aesthetics, ensuring brand consistency while capturing a massive new audience on Turkey’s largest e-commerce platform.