FD Sport, a high-quality athletic apparel and equipment brand, faced a significant “Glass Ceiling” when attempting to enter the diverse and hyper-competitive Asian markets. The challenge was not just about visibility, but about navigating complex local distribution channels, cultural design preferences, and intense price competition in regions like China, India, and Malaysia.

Seven Grounds engineered a Full-Scale Wholesale Entry Strategy. We moved beyond standard marketing to become a strategic bridge between FD Sport and major Asian distributors. By restructuring their B2B pricing models and adapting product designs to fit regional cultural nuances, we didn’t just find buyers—we built a high-performance distribution engine. Our approach combined deep market intelligence with aggressive B2B lead generation, successfully placing FD Sport products on the shelves of over 50 major retail outlets across Asia within just six months.