How much does a restaurant franchise cost in Türkiye in 2026?

What the total investment usually includes

• Entry (franchise) fee: the one-time right to use the brand and system.
• Fit-out and equipment: kitchen, furniture, signage and the brand’s design standard. This is usually the largest item.
• Rent deposit and key money: can be significant in prime Istanbul locations and malls.
• Opening stock and supplies.
• Hiring and training the first team.
• Launch marketing.
• Working capital to cover the first months until the branch reaches break-even.

After opening, most brands also charge a royalty (usually a percentage of sales) and a marketing fund contribution. Always ask for both in writing before you compare offers.

Why the range is so wide

• Format: a kiosk or delivery-only kitchen costs a fraction of a full-service restaurant.
• City and location: a street-front unit in central Istanbul is priced very differently from an Anatolian city centre.
• Brand strength: established brands charge more, and usually bring more traffic.
• Currency: many brands quote their fees in USD or EUR, so the TL cost moves with the exchange rate.

The market in numbers

Türkiye has more than 3,000 franchise brands and over 60,000 franchise branches, in a sector worth more than $60 billion (UFRAD, June 2026). The 100 brands surveyed by Ekonomist alone plan 4,775 new branches by the end of 2026, with food and beverage leading.

5 questions to ask before you pay anything

1. What exactly does the entry fee cover, and what is extra?
2. Is the royalty a percentage of sales or a fixed amount, and how is the marketing fund spent?
3. Can I see real results from existing branches and speak to two current franchisees?
4. Is my territory protected, and for how long?
5. What happens if I want to sell the branch or exit the agreement?

Sources: Ekonomist, Franchising 100 (26 Oct 2025) · UFRAD via DHA (10 Jun 2026). Figures are market ranges, not an offer. Every brand’s actual costs are confirmed in its own franchise file.